Dr. Sebastian Gerth

CV

many years of experience in the field of digitisation of companies (technological) as well as working and living environments (psychological)

Bisher tätig für und mit:

Work experience

since 01/2019
Thuringian Competence Center Economy 4.0 (Erfurt)

Deputy Head

Focus: Management, Consulting, Speaking, Network

since 10/2012
Universität Erfurt (Kommunikationswiss.)

University Lecturer

Teaching assignments for digital communication, non-university research practice, impact research, methods and scientific work

03/2017 - 12/2018
Thuringian Competence Center Economy 4.0 (Erfurt)

Consultant for Digitization

Focus: Consulting, Network, Communication, Events

10/2011 - 12/2014
Graduate College ComDigMed (University of Erfurt)

Consultant

Focus: Internal and external communication

10/2011 - 11/2012 and 11/2010 - 05/2011
Institute for Applied Marketing and Communication Research GmbH (Erfurt)

Data Analyst/Scientific Assistant

Focus: Communication research

2007, 2009
Central German Broadcasting (MDR, Leipzig), Prompt.Verlag (Schlöben near Jena)

Online editor, print editor

Focus: Journalism in new media, Business

2004-2005
Hospital zum Hl. Geist (Kempen, Lower Rhine)

Civil Service

Focus: IT, archive, civil service speaker, mediator

Education

10/2011 - 04/2017
University of Erfurt | Graduate College ComDigMed

PhD

Topic: Visual cultivation (strategic-visual online communication and its potential for the effects on recipients, theory development and empirical testing, quantitative and qualitative methods) | Grade: magna cum laude (very good)

11/2013 - 04/2014
Cairo University (Faculty of Mass Communication & Faculty of Economics and Political Science)

Studies (as part of the doctorate)

Subjects: Communication Science, Economics, Politics

10/2005 - 09/2010
Friedrich Schiller University Jena

Studies

Degree: Magister Artium (M.A.), Subjects: Media and Communication Studies, Psychology, Economics | Grade: 1.2 (very good)

10/2008 - 10/2009
Friedrich Schiller University Jena

Studium (Zusatzqualifikation)

Subject: Law

09/1996 - 08/2004
Friedrich Ratzel High School & Max Klinger High School (Leipzig)

High School

Advanced courses: German, Physics

Weiterbildung

09/2020 - 11/2020
Mittelstand digital (Bundesministerium für Wirtschaft und Energie)

Künstliche Intelligenz (Train-the-Trainer)

Schwerpunkte: Chancen & Risiken, Methoden, Machine & Deep Learning, KI-basierte Geschäftsmodelle, menschenzentrierte Gestaltung

06/2012 - 11/2014
University Initiative Thuringia

Academic personnel development

Schwerpunkte: E-Learning, Moderation in der Hochschullehre, Lehre gestalten, Studierendenberatung (zertifiziert)

Experience abroad

05/2015 - 08/2015
Library of Congress (Washington, D.C., USA)

Research stay (Independent Researcher)

Focus: PhD

11/2013 - 04/2014
American University in Cairo, Cairo University (Egypt)

Research stay (Visiting Scholar)

Focus: PhD

Third-party funds

2018 - 2021
European Social Fund

Thuringian Competence Center Economy 4.0

Application together with colleagues from the Thuringian Competence Center Economy 4.0, the Chamber of Industry and Commerce Erfurt and the Society for Employment and Economic Development of the Free State of Thuringia (GFAW)

07/2015 - 09/2016
Frankfurter Allgemeine Zeitung

PhD scholarship

FAZIT Foundation, sole application

05/2014 - 06/2015, 10/2011 - 10/2013
University of Erfurt

PhD scholarship

Christoph-Martin-Wieland-Scholarship, sole application

11/2013 - 04/2014
German Academic Exchange Service (DAAD)

DAAD scholarship

Research stay in Cairo (Egypt), sole application

11/2013 - 04/2014
Government of Egypt

Students scholarship

Wafedin scholarship, sole application

Sport

1994 - 2002
PSV/SAV Leipzig e.V.

Ringen

Freistil

Volunteering

03/2006 - 06/2011
Animal shelter Eisenberg

Zoo keeper

Animal Protection Association Saale-Holzland-Kreis e.V.

Memberships

image

Skills

Consulting (Digitization in SMEs)

90%

Consulting (Psychology of Digitization)

60%

Scientific publishing

85%

Empirical data analysis

85%

Theoretical work

80%

Intercultural relations

70%

Third-person funding

75%

Further input

Go to my profile on XING.

Go to my profile on LinkedIn.

Go to my Publications.

Go to my presentations.

Others

Sebastian Gerth ist verheiratet mit Veronika Belikova-Gerth, beide haben ein gemeinsames Kind.

If you want to contact me for feedback, a question or any other reason, I look forward to your message. You are also welcome to do so via the contact page.

Best regards,
Yours
Dr. Sebas­tian Gerth
info@sebastiangerth.com

Publications

quotable posts

Here is an overview of my publications.

You can find them on my profile at academia.edu or ResearchGate.

 

Monograph

  • Gerth, S. (2018): Visual Cultivation. An Empirical Study Using the Example of the Egyptian Revolution 2011. Wiesbaden: SpringerVS (German). (SpringerVS | Amazon | Google Books)

 

Contributions to journals (peer reviewed)

  • Gerth, S./Heim, L. (2020): Trust through Digital Technologies: Blockchain in Online Consultancy Services. In: ICBCT'20: 2020 The 2nd International Conference on Blockchain Technology, Hilo, HI, USA. S. 150-154. Abrufbar hierOffizielle Website.
  • Gerth, S. (2018): The Conjoint Analysis as a Quantitative Picture Analysis Method. In: kommunikation.medien, 9. pp. 1-26. Available here (in German).
  • Gerth, S. (2018): In Search of Visual Truth. Authentication Attribution and the Potential of Reality Imaging through Press Photographs in the Age of Digital Media. In: IMAGE: Journal of Interdisciplinary Image Science, 27. pp. 5-23. Available here (in German).
  • Gerth, S. (2016): Mental Images as a Visual Form of World Representation? A Systematization of Philosophical Arguments and their Psychological Application. In: IMAGE: Journal of Interdisciplinary Image Science, 24. pp. 5-49. Available here (in German).

 

Contributions in edited volumes (peer reviewed)

  • Gerth, S./Kruse, R. (2020): VR/AR-Technologien im Schulungseinsatz für Industrieanwendungen. In: Orsolits, H./Lackner, M. (Hrsg.): Virtual Reality und Augmented Reality in der Digitalen Produktion. Wiesbaden: SpringerGabler. S. 143-179. (SpringerGabler)
  • Gerth, S. (2017): Emotional Impact of War Photographs. In: Saleh, I./Knieper, T. (Eds.): The Visual Politics of Wars. Newcastle, UK: Cambridge Scholars Publishing. S. 23-54. (preview, in German)
  • Gerth, S. (2015): Focus on the War. An Interview Study on Emotional Picture Elements using the Example of selected War Photography by James Nachtwey. In: Reer, F./Sachs-Hombach, K./Schahadat, S. (Eds.): War and Conflict in the Media. Multidisciplinary Perspectives on Media Representations of War and their Effects. Cologne: von Halem. pp. 66-116. (partly at Google Books in German available)
  • Gerth, S. (2012): The Advanced Picture Type Analysis. An Instrument for Examining Press Photographs from a Recipient and Media Perspective. In: Geise, S./Lobinger, K. (Eds.): Images - Cultures - Identities. Analyzes on a Field of Tension in Visual Communication Research. Cologne: von Halem. pp. 285-308. (partly at Google Books in German available)

 

Publication request

If you are interested in a joint publication, please contact me at info@sebastiangerth.com or via the contact page.

Contents of the publications

Digitization

Psychology

Visual Communication

Methods

Philosophy

Further input

Go to my profile on academia.edu.

Go to my profile on Research Gate.

Go to my presentations.

Media contributions

  • Gerth, S. (2018): IT-Sicherheit@Mittelstand: Roadshow in Thuringia. Available at Deutschland sicher im Netz e.V. here (in German).
  • Späthe, S./Gerth, S. (2018): Connect It – Your machine in the connected world. In: Business Magazine, 8. pp. 16. Available here (in German).
  • Minks, M./Gerth, S. (2018): GoBD-compliant e-mail archiving. In: Business Magazine, 8. pp. 21. Available here (in German).
  • Gerth, S. (2013): Examine how pictures work. In: Federal Agency for Work (Eds.): Infomappe abi. Nürnberg: Willmy Consult & Content GmbH. pp. 18-19. Availabler here (in German).
    (at the request of the editors supplementary source information: Infomappe abi>> „Society and history 4.2“ der Federal agency for work, 2013, overview at www.biz-medien.de).
  • Gerth, S./Hofmann, J./Porges, K./Wadewitz, M. (2013): Method Workshop for Doctoral Students. Available at University of Erfurt here (in German).

 

Reviews

  • Gerth, S. (2018): Institute of Immersive Media (2017) (Eds.): Interactive Media: Interfaces - Networks - Virtual Worlds. Marburg: Schüren. In: MEDIENwissenschaft, 4. pp. 451-452. Available here (in German).
  • Gerth, S. (2018): Bridgette Wessels, Rachel Finn, Kush Wadhwa, Thordis Sveinsdottir (2017) (Eds.): Open Data and the Knowledge Society. Amsterdam: Amsterdam University Press. In: MEDIENwissenschaft, 4. pp. 444-446. Available here (in German).
  • Gerth, S. (2018):  Sebastian Böck, Julian Ingelmann, Kai Matuszkiewicz, Friederike Schruhl (2017) (Eds.): Reading X.0: Reception Processes in the Digital Present. In: MEDIENwissenschaft, 2/3. pp. 325-327. Available here (in German).
  • Gerth, S. (2015): Stefan Meier (2014): Visual Styles. Cologne: Herbert von Halem. In: rezensionen:kommunikation:medien, 2. Avialable here (in German).
  • Gerth, S. (2015): Network Picture Philosophy (2014) (Eds.): Image and Method: Theoretical Backgrounds and Methodical Methods of Image Science. Cologne: Herbert von Halem. In: MEDIENwissenschaft, 2. pp. 182-184. Available here (in German).
  • Gerth, S. (2015): Mikala Hyldig Dal (2013) (Hrsg.): Cairo. Images of Transition: Perspectives on Visuality in Egypt, 2011-2013. Bielefeld: transcript. In: MEDIENwissenschaft, 2. pp. 299-301. Available here (in German).

 

Others

  • Comment and Accompaniment: Renn, O./Korbun, T. (2018): Nachhaltigkeitsbilanz und sozial-ökologische Gestaltungsoptionen der Digitalisierung. In:  Bundesministerium für Bildung und Forschung (BMBF) (Hrsg.): Nachhaltigkeitsforschung sozial-ökologisch gestalten. pp. 16-20. Abrufbar here.
  • Gerth, S. (2017): Cover Design for Bachelor Thesis, Master Thesis & amp; Short Papers. On behalf of Bachelorprint. Available here (in German).
  • Gerth, S. (2015): Visual Cultivation. A Plea for the Consideration of Images in the Cultivation Approach. In: DGPuK Section Visual Communication (Eds.): Theories of Visual Communication Research. Book of Abstracts to the Conference of 19-21. November 2015 & nbsp; in Erfurt. pp. 10-11.
  • Gerth, S. (2012): Visual Framing and Image Types. Development of an Empirical Content Analysis using the Example of Press Photographs on Protest Movements. In: DGPuK Section Visual Communication (Eds.): Visual Framing. Book of Abstracts on the Conference from November 29 to December 1, 2012 in Berlin. pp. 22-23.
  • Gerth, S. (2011): Visual Content Analysis. Development of an Empirical Content Analysis using the Example of Press Photographs on Protest Movements. In: DGPuK Section Visual Communication (Eds.): Images - Cultures & nbsp; - Identities. Book of Abstracts to the Conference from 6.-8. October 2011 in Erfurt.  pp. 40-41. Available here (in German).
  • Gerth, S. (2010): On Identification of Emotional Media Picture Elements. An Empirical Study on the Example of War Photography. Unpublished master's thesis. University of Jena.
  • Gerth, S. (2010): Abstract: On Identification of Emotionalizing Media Picture Elements. An Empirical Study on the Example of War Photography. In: Transfer, 3. 

Speaking

quotable posts

Lectures & podiums

15. Oktober 2020
Hotel am Schloß, Apolda

Digitalisierung in Ihrem Unternehmen: Unterstützung für KMU

eingeladener Gast | Sitzung des IHK-Wirtschaftsbeirates Weimarer Land | Bildquelle: © K. Rudolph, IHK Erfurt

28. September 2020
Regionalmuseum im Schloss, Bad Frankenhausen

Digitalisierung im Tourismus: Realisiertes Unternehmensbeispiel und Lösungsvorschläge individueller Herausforderungen

eingeladener Gast | Sitzung des Tourismusstammtisches Bad Frankenhausen | Bildquelle: © Kur & Tourismus GmbH

7. September 2020
Hotel Lindenhof, Gotha

Implementierung digitaler Technologien in bestehende Systeme

eingeladener Gast | Sitzung des IHK-Wirtschaftsbeirates Gotha

25. Juni 2020
Hotel Brauhaus zum Löwen, Mühlhausen

Wirtschaft 4.0 in Ihrem Unternehmen: Vorbereitung und Begleitung

eingeladener Gast | Sitzung des IHK-Wirtschaftsbeirates Unstrut-Hainich-Kreises | Bildquelle: © IHK Erfurt

June 11th, 2020
Vienna House Thüringer Hof Eisenach

Digital Technologies in your Company: Support for SMEs

eingeladener Gast | Sitzung des IHK-Wirtschaftsbeirates Wartburgregion | Bildquelle: © IHK Erfurt

May 26th, 2020
Online (Zoom)

Digitization in SMEs: Services offered by the Thuringian Competence Center Business 4.0

Invited guest | Meeting of Rotary Club Weimar-Bauhaus | Picture source: © Sebastian Gawron | Moderation: Thomas Grimm (President)

March 13th, 2020
University of Hawaii, Hilo, Hawaii, USA

Trust through Digital Technologies: Blockchain in Online Consultancy Services

Jointly with and held by Lars Heim, M.Sc. | International Conference on Blockchain Technology | Picture Credit: © Lars Heim

March 4th, 2020
Karl-Volkmar-Stoy-School, Jena

Digitization in Thuringia | Podium

Invited Guest | 6th Data Protection Day (to article) | Further guests: Prof. Ulrich Kelber (University of Applied Sciences Bonn-Rhein-Sieg), André Stämmler (Stämmler Lawyers) | Moderation: Hr. Siptroth (Stoy-School Jena)

February 27th, 2020
Car dealership Reifenstein, Kölleda

Digitalisierung in Unternehmen: In 5 Schritten zur Einführung neuer Technologien

eingeladener Gast | Sitzung des IHK-Wirtschaftsbeirates Weimar

November 4th, 2019
Spa & Golf Resort Weimarer Land, Blankenhain

Digitisation in the Hospitality Industry: Practical Insights and Possible Solutions

Event: Network Meeting of the TOP Hosts of Thuringia | Picture credit: © Thuringia Tourism GmbH

April 11th, 2019
Drehtechnik Jakusch GmbH, Saalfeld

Digitization: Thuringian Success Stories and their Benefits for the Regional Economy

Event: 1st Industry Forum 4.0 - Best Practices Thuringia | Picture credit: © Falko Smirat, Outrange Media, Batix Software GmbH

April 3rd, 2019
Karl-Volkmar-Stoy-School, Jena

Digitization in Thuringia | Podium

Invited guest | 5th Data Protection Day (to article) | Further guests (from left to right): Valentina Kerst (State Secretary, TMWWDG), René Röser (TLfDI) | Moderation: Mr. Siptroth (Stoy-Schule) | Picture Credit: © Rose, Stoy-School Jena

April 3rd, 2019
Karl-Volkmar-Stoy-School, Jena

Digitization in Thuringia | Podium

Invited guest | 5th Data Protection Day (to article) | Further guests: Jens Kubieziel (OctoPi.Consulting, Xceptance Software Technologies), Ralf Reichertz (Consumer advice centre Thuringia) | Moderation: Mr. Siptroth (Stoy-School Jena)

April 3rd, 2019
Karl-Volkmar-Stoy-School, Jena

Private and professional use of digital technologies

Invited presentation | 5th Data Protection Day (to article) | Picture credit: © Rose, Stoy-School Jena

March 26th, 2019
ThEx, Erfurt

Review: Innofinance Summit 2019 | Podium

Invited guest | InnoFinance Summit 2019 | Picture credit: © Thomas Müller

January 21st, 2019
TMWWDG, Erfurt

Thuringian Competence Center Economy 4.0

Invited lecture | Workshop discussion: Digitization in Companies of the Thuringian Tourism Industry

November 6th, 2018
State Sports School Bad Blankenburg

Challenges and Solutions in the Digitization of Business Processes

Invited presentation | Event: Digitization of Living Worlds | Picture Credit: © Jelena Kleine

September 20th, 2018
Education Center Saalfeld gGmbH

We are on the Way - Digitization in the arae of Saalfeld/Rudolstadt | Podium

Invited guest | Prelude: QualiNet 2020 - Regional Practice Laboratory Economy 4.0 | Further guests (from left to right): Jörg Flügge (Batix Software GmbH), Enrico Jakusch (Drehtechnik Jakusch GmbH), Steve Plötner (Reschwitzer Saugbagger GmbH) | Moderation: Tim Beck (Batix Software GmbH) | Picture credit: © Batix Software GmbH

May 9th, 2018
ThEx, Erfurt

Digitization in Thuringia. Offers of the Competence Centers Economy 4.0 (Erfurt) and Mittelstand 4.0 (Ilmenau)

Together with Dr. Jörg Weber | Event: Regulars table "Collaboration" - The Digital Office | Picture Credit: © Dr. Jörg Weber, Mittelstand 4.0 Competence Center Ilmenau

April 23rd, 2018
North Thuringian Business Association, Nordhausen

Economy 4.0 and the Effects on Working and Living Worlds on the Practical Example of a Medium-sized Company

Invited presentation | Conference: Economy 4.0 and Future Life in the Age of Digitalization | Picture Credit: © Claudia Rheinländer, Nordthüringer Unternehmerverband | Press: Thüringer Allgemeine, OTZ and others

April 4th, 2018
ThEx, Erfurt

Digitization in Thuringia. Offers of the Competence Centers Economy 4.0 (Erfurt) and Mittelstand 4.0 (Ilmenau)

Together with Maxim Reimche | Events: "Digitalization in Production and Supply Chain" and "Responsibility of Management"

March 1st, 2018
Automobile World, Eisenach

Economy 4.0 & Cloud Computing

Invited lecture | Kick-off event: Learning Academy 4.0 | Press: Thüringer Allgemeine

January 25th, 2018
Schubertpower, Langewiesen

Digitization Projects: Needs and Opportunities 2018

Invited lecture | Event: Digitization Projects in Companies: Needs and Opportunities 2018 | Picture Credit: © Simone Carrara, Schubertpower

November 8th, 2017
GET GmbH, Gotha

Digitization is possible

Event: EU Data Protection Regulation | Picture Credit: © Marius Abendroth-Sieboldt, Economy Development Gotha

November 7th, 2017
Chamber of Commerce and Industry, Erfurt

Digitization in Thuringia. Offers of the Competence Centers Economy 4.0 (Erfurt) and Mittelstand 4.0 (Ilmenau)

Together with Maxim Reimche | Event: Digital Business Processes: Definition, Development, Implementation | Picture Credit: © Mathias Eiber, Mittelstand 4.0-Competence Center Ilmenau

September 28th 2017
Chamber of Commerce and Industry, Erfurt

Digitization in Thuringia. Offers of the Competence Centers Economy 4.0 (Erfurt) and Mittelstand 4.0 (Ilmenau)

Together with Maxim Reimche | Event: Opportunities and Risks of Cooperative Value Creation | Picture Credit: © Mathias Eiber, Mittelstand 4.0-Competence Center Ilmenau

August 29th, 2017
Chamber of Commerce and Industry, Erfurt

Pitch: Thuringian Competence Center Economy 4.0

Event: World of Work. Digital. Flexible. Healthy - but how?

August 21st, 2017
Thuringian Development Bank, Erfurt

Thuringian Competence Center Economy 4.0

Invited lecture

May 16th, 2017
ThEx, Erfurt

Welcome and introduction / partial presentation

Event: Breitband@Mittelstand | Picture Credit: © BBB / Jens Gowasch

April 20th, 2017
University of Erfurt

Images in our Minds and Pictures in our Media. An Empirical Study of Visual Cultivation Using the Example of the Egyptian Revolution 2011.

Defensio of the Dissertation | Picture Credit: © Markus Knobloch

May 31st, 2016
University of Erfurt | Graduate College ComDigMed

Images in our Minds and Pictures in our Media

December 15th, 2015
University of Erfurt | Graduate College ComDigMed

Visual Cultivation: Theoretical Conception and Methodology

November 20th, 2015
University of Erfurt | Graduate College ComDigMed

Visual Cultivation: A Plea for the Consideration of Images in the Cultivation Approach

Conference "Theories of Visual Communication Research" of the DGPuK Section "Visual Communication"

April 28th, 2015
University of Erfurt | Graduate College ComDigMed

The Conjoint Analysis in their Application to Images

December 1st, 2014
University of Erfurt | Graduate College ComDigMed

Visual Cultivation. An Extension of the Cultivation Approach to the Analysis of the Influence of Medial Images on Mental Event Presentations

May 13th, 2014
University of Erfurt | Graduate College ComDigMed

Field Report: Research Stay in Cairo, Egypt

May 28th, 2013
University of Erfurt | Graduate College ComDigMed

The Visual Perception of the Arab Revolution in Egypt. Evaluation Strategy of the Qualitative Picture Type Analysis.

May 8th, 2013
Johannes Gutenberg University Mainz

Destiny Pictures of the Arab Revolution in Egypt. A Picture Sorting Study on the Emotional Tension of Press Photographs from a Media User Perspective with the Help of Q-technology.

Pre-Conference of the 58th Annual Meeting of the DGPuK: The Potential of (Picture) Sorting Studies for Communication and Media Studies: Methodology, Application, Evaluation Methods

February 14th, 2013
Eberhard Karls University Tübingen

For Staged Emotion Induction by War Photography

invited lecture | Event: International Workshop at the Institute for Media Studies: War and Conflict in the Media

February 7th, 2013
LMU Munich

Image Types in Photojournalism

Doctoral student workshop of the DGPuK Section "Journalism / Journalism Research" | Respondent: Prof. Dr. med. Sonja Kretzschmar

January 24th, 2013
University of Vienna

In Search of Collective Image Types. On Visual Media User Impressions of Protest Movements and their Media Representation.

5th Doctoral Students Workshop of the DGPuK Section "Reception and Impact Research"

December 19th, 2012
University of Erfurt | Graduate College ComDigMed

The Advanced Picture Type Analysis and the Process Model of Mass Media Picture(stereo)type Communication.

November 30th, 2012
College of Popular Arts, Berlin

Visual Framing and Picture Types. A Suggestion to Integrate the Framing Approach into the Advanced Picture Type Analysis.

Conference "Visual Framing" of the DGPuK Section "Visual Communication"

November 28th, 2012
TU Dresden

On the Emotion Analysis of War Photographs by James Nachtwey

invited lecture | Seminar: Qualitative Methods of Communication Science

November 27th, 2012
TU Dresden

Die Erweiterte Bildtypenanalyse. Ein Instrument zur Untersuchung von Pressefotografien aus Rezipienten- und Medienperspektive.

eingeladener Vortrag | Seminar: Medieninhaltsforschung

June 6th, 2012
University of Erfurt | Graduate College ComDigMed

On the Identification Emotionalizing Picture Elements. An Empirical Study on the Example of War Photography.

January 25th, 2012
University of Erfurt | Graduate College ComDigMed

Pictures in our Minds and Media: Picture Stereotypes and Photojournalism. An Empirical Study using the Example of Press Photographs on Protest Movements.

December 1st, 2011
TU Dresden

On the Identification of Emotionalizing Media Picture Elements. An Empirical Study on the Example of War Photography.

Seminar: Media Content Research

October 23rd, 2011
Zinzendorfhaus Neudietendorf

Qualitative vs. Quantitative Methods? Considerations on the Method Dispute from the point of view of Visual Communication.

Self-organized Workshop by Fellows of the Graduate College ComDigMed

October 8th, 2011
University of Erfurt

Visual Content Analysis. An Empirical Study using the Example of Press Photographs on Protest Movements.

Conference "Images - Cultures - Identities" of the DGPuK Section "Visual Communication"

April 12th, 2011
University of Erfurt | Graduate College ComDigMed

Development of an Empirical Content Analysis using the Example of Press Photographs on Protest Movements

Speaker request

If you are interested in a presentation , please contact me at info@sebastiangerth.com or via the contact page.

Contents of the lectures and podiums

Digitization

Visual Communication

Methods

Empirical Research

Theoretical Research

Further input

Go to my Publications.

Latest Tweets

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To truly understand Bitcoin you must have some grasp of:

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Am 13. November veranstalten wir gemeinsam mit dem @ZentrumIL einen virtuellen Stammtisch zum Thema „Business Chats – Anwendungen und Stolpersteine“.

Erfahren Sie hier mehr zur Veranstaltung und melden Sie sich an unter: https://t1p.de/os06

Bis zum 31. Oktober 2020 für den Digital- und Open-Source-Preis Thüringen bewerben!

📌Kategorie 1: Digitale Geschäftsmodelle
📌Kategorie 2: Digitale Produkte
📌Kategorie 3: Open-Source-Lösungen

https://thueringen40.de/digital-und-open-source-preis.../

Das KI-Privatsphärendilemma: Können wir leistungsfähige künstliche Intelligenz nutzen und dennoch unsere Privatsphäre schützen? https://t3n.de/news/ki-privatsphaerendilemma-koennen-1323718/

Was macht eigentlich das Mittelstand 4.0-Kompetenzzentrum Ilmenau? Wo ist der Unterschied zum Thüringer Kompetenzzentrum Wirtschaft 4.0? Wer ist der richtige Ansprechpartner für mein Anliegen? Unser Video klärt auf: https://www.youtube.com/watch?v=4SgISrPhehU @thueringen40 #Digitalisierung #KMU

Um zu sehen, wie weit die Technik fortgeschritten ist, hilft manchmal ein Blick zurück. 1986 gab es weltweit (!) eine Speicherkapazität von 2,8 Mio TB. Heute ist 1 TB eine gängige Ausstattung von Notebooks. Die @wiwo zieht ein Resümee: https://t1p.de/wad5

- Ab sofort für das #Föderprogramm "Digital jetzt!" anmelden -
Unter welchen Voraussetzungen Sie die Investitionsförderung für Ihr #KMU oder Ihren #Handwerk|sbetrieb beantragen können, erfahren Sie in unserem Blogbeitrag: https://thueringen40.de/digital-jetzt/

#nicetoknow📚🤓Der Name der #Bluetooth-Technologie leitet sich vom Wikinger-König Harald Blauzahn (engl."Harald Bluetooth", 911-986 n. Chr.) ab, der Dänemark und Norwegen vereinigt hat. Bluetooth soll zwar keine Länder vereinigen, dafür aber technische Geräte. #wissenzumangeben😎

Ziele des Change Managements

Im 2. Blogbeitrag zur Reihe „Change Management - jetzt oder nie“ erläutern wir die Ziele, die KMU bei der digitalen Transformation im Auge behalten sollten.

Mehr unter:
https://bit.ly/2YTRUhJ

#changemanagent #digitaltransformation #timeforchange

Am 2.09 widmen sich unsere Erfurter Kollegen @thueringen40 in ihrem Online-Workshop dem Thema „Der Mensch im Mittelpunkt der #Digitalisierung". Sie lernen u.a. Methoden und Werkzeuge kennen, die Ihrem KMU die digitale Transformation erleichtern: https://t1p.de/9nhp

Im „ZeTT-Radar“ informiert @ZentrumZeTT regelmäßig über die Entwicklung der #Digitalisierung in Thüringen. Wie die 391 befragten Unternehmer ihre Lage in Zeiten der #Corona-Pandemie einschätzen, erfahren Sie hier: https://t1p.de/oev9

In Erfurt wird auch nachts an der Fertigstellung der Straßenbahnstrecke Anger - Bahnhofstraße gearbeitet. Respekt, Jungs 👍 #erfurtbaut #erfurtentdecken #erfurtcity #straßenbahn

Wie setze ich #KI, #Blockchain und Co. in meinem #KMU sinnvoll ein? Wie nehme ich meine Mitarbeiter mit? Praxisnahe Infos zu den unterschiedlichsten #Digitalisierungsthemen bieten die #Leitfäden des Kompetenzzentrums @DigitalAugsburg. Zum Download: https://bit.ly/3iBExLr

Mehr ...

Projects

... to be continued.

Visuelle Kultivierung

Visual Cultivation

Books
Digitaler Vertrieb | Thüringer Kompetenzzentrum Wirtschaft 4.0 (mit Marco Röhl & Constantin Oestreich/MediaArt)

Digitaler Vertrieb | Thüringer Kompetenzzentrum Wirtschaft 4.0 (mit Marco Röhl & Constantin Oestreich/MediaArt)

Videos
Digitales Bauen | Thüringer Kompetenzzentrum Wirtschaft 4.0 (mit Marco Röhl & Constantin Oestreich/MediaArt)

Digitales Bauen | Thüringer Kompetenzzentrum Wirtschaft 4.0 (mit Marco Röhl & Constantin Oestreich/MediaArt)

Videos
Digitale Sicherheit | Thüringer Kompetenzzentrum Wirtschaft 4.0 (mit Marco Röhl & Constantin Oestreich/MediaArt)

Digitale Sicherheit | Thüringer Kompetenzzentrum Wirtschaft 4.0 (mit Marco Röhl & Constantin Oestreich/MediaArt)

Videos
Digitale Produktion | Thüringer Kompetenzzentrum Wirtschaft 4.0 (mit Marco Röhl & Constantin Oestreich/MediaArt)

Digitale Produktion | Thüringer Kompetenzzentrum Wirtschaft 4.0 (mit Marco Röhl & Constantin Oestreich/MediaArt)

Videos
Digitales Büro | Thüringer Kompetenzzentrum Wirtschaft 4.0 (mit Marco Röhl & Constantin Oestreich/MediaArt)

Digitales Büro | Thüringer Kompetenzzentrum Wirtschaft 4.0 (mit Marco Röhl & Constantin Oestreich/MediaArt)

Videos
Digitales Handwerk | Thüringer Kompetenzzentrum Wirtschaft 4.0 (mit Marco Röhl, Wolfgang Dietrich/HWK Erfurt & Constantin Oestreich/MediaArt)

Digitales Handwerk | Thüringer Kompetenzzentrum Wirtschaft 4.0 (mit Marco Röhl, Wolfgang Dietrich/HWK Erfurt & Constantin Oestreich/MediaArt)

Videos

Lectures

university courses

aktuelle Lehre

Psychologische Grundlagen der Kommunikation

WS 2020/21, Universität Erfurt (Digitales Seminar)

zukünftige Lehre

vorerst keine weitere Lehre terminiert

Teaching request

If you are interested in a (joint) lecture, please contact me at info@sebastiangerth.com or via the contact page.


Studierenden-Feedback

Quelle: Hochschulinterne Lehrevaluation (seit 2019).


vergangene Lehre

Visual Cultivation

SS 2020, Universität Erfurt (Digitales Seminar)

Image Effects of Digital Media

WS 2018/19, University of Erfurt (classroom lecture)

Non-university Research Practice

WS 2017/18, University of Erfurt (classroom lecture)

Non-university Research Practice

WS 2015/16, University of Erfurt (classroom lecture)

Methods of Image Content Analysis

SS 2014, University of Erfurt with Dr. Stephanie Geise (classroom lecture)

The Method of Standardized Content Analysis in its Application to Images

SS 2013, University of Erfurt with Dr. Stephanie Geise (classroom lecture)

Introduction to scientific work (in communication science, propaedeutic lecture)

WS 2012/13, University of Erfurt with Jana Hofmann, M.A. (classroom lecture)

Supervised theses

Bachelor Theses

  • Bartel, M. (2018): Opportunities and Risks of Digitization for Small and Medium-sized Businesses in Thuringia. Fields of Tension between Entrepreneurial Self-responsibility and Political Framework Conditions. Erfurt: University of Applied Sciences Erfurt (together with Prof. Dr. Stefan Landwehr)

Seminar papers (A-levels)

  • Bachmann, J./Burkhardt, D./Hudl, M./Ridha, A. H. M. (2019): Economy 4.0 and the Effects on the Modalities of Working using the Example of medium-sized Companies. Jena: Karl-Volkmar-Stoy School.

Study programme concepts (cooperation)

University of Applied Sciences Erfurt

FAQ

Who can attend the seminars?

Students of the University of Erfurt, maybe also of other universities. Please contact me.

How many practical research issues are we faced with in a course?

All seminars are designed to be practical - the proportion between theory and practice is therefore around 50:50.

What are usual exams?

Generally, students give a presentation and submit a research report with approx. 10-12 pages p.P. The amount of participation in the seminar is also part of a grade.

What kind of lectures are planned for the future?

Geplant sind derzeit Seminare in den Bereichen Psychologie und Digitalisierung. Zukünftig stattfindende Seminare finden sich in der entsprechenden Rubrik oben.

Do we work mainly in groups or alone?

Most tasks are handled in self-organized groups.

I write my first research paper - how do I know what exactly is to do in the seminar?

The students will be guided through the seminars step by step on the basis of a roadmap. You can always ask questions.

Will the research be published?

Basically, a publication in consultation with the lecturer is conceivable. The basis for this is an excellent quality of work.

Are the seminars offered online or as face-to-face sessions?

Both variants are possible, also in addition. Please refer to the information on the university website for the exact procedure.

Welche digitalen Technologien kommen bei der Online-Lehre zum Einsatz?

Derzeit arbeiten wir mit mit Moodle (Organisation), BigBlueButton (Videokonferenz) und OBS (Videoproduktion). E-Mails sind selbstverständlich.

Blog

Offenes Denken

Home

Contact

Get in touch!

Places of action

Erfurt, Leipzig, Berlin

Mail

Johannesstraße 19, 99084 Erfurt

E-Mail

info@sebastiangerth.com

Telegram

@sebgerth

How can I help you?

Imprint & Privacy Policy

Legal subtleties

Impress

According to § 5 TMG
Dr. Sebastian Gerth
Johannesstraße 19
99084 Erfurt
E-Mail: info@sebastiangerth.com

Responsible for the content according to § 55 Abs. 2 RStV
Dr. Sebastian Gerth
Johannesstraße 19
99084 Erfurt

I am under no obligation and willing to participate in dispute resolution procedures before a consumer dispute resolution authority.

Liability for content
As a service provider I am responsible according to § 7 Abs. 1 TMG for own contents on these sides according to the general laws. According to §§ 8 to 10 TMG, however, as a service provider, I am not obligated to monitor transmitted or stored third-party information or to investigate circumstances that indicate an illegal activity.
Obligations to remove or to block the usage of information under general law remain unaffected. However, liability in this regard is only possible from the moment of knowledge of a specific infringement. Upon notification of appropriate violations I will remove this content immediately.

Liability for links
My offer includes links to external third-party websites about which I have no influence. Therefore I can not assume any liability for these external contents. The content of the linked pages is always the responsibility of the respective provider or operator of the pages. The linked pages were checked for possible legal violations at the time of linking. Illegal content was not recognizable at the time of linking.
However, a permanent content control of the linked pages is not reasonable without concrete evidence of a violation of law. Upon notification of violations, I will remove such links immediately.

Copyright
The content and works on these pages created by the site operators are subject to German copyright law. The duplication, processing, distribution and any kind of exploitation outside the limits of copyright require the written consent of the respective author or creator. Downloads and copies of this site are for private, non-commercial use only.
As far as the contents on this site were not created by the operator, the copyrights of third parties are considered. In particular, contents of third parties are marked. If you should still be aware of a copyright infringement, I ask for a notice. Upon notification of violations, I will remove such content immediately.

Credit:
https://www.e-recht24.de/impressum-generator.html

Privacy Policy

This Privacy Policy clarifies the kind, scope and purpose of the processing of personal data (hereinafter referred to as "data") of the offering of our services, as well as my online services and related websites, functions and content, as well as external online presence, e.g. my social media profiles (collectively referred to as "online offering"). With regard to the terminology used, e.g. "processing" or "responsible" we refer to the definitions in Article 4 of the General Data Protection Regulation (GDPR).

Responsible person
Dr. Sebastian Gerth
Johannesstr. 19
99084 Erfurt
E-Mail: info@sebastiangerth.com

Types of processed data

  • Inventory data (e.g., person master data, name or address).
  • Contact information (e.g., e-mail, phone numbers).
  • Content data (e.g., text input, photographs, videos).
  • Usage data (e.g., websites visited, interest in content, access times).
  • Meta / communication data (e.g., device information, IP addresses).

Categories of affected persons
Visitors and users of the online offer (hereinafter we refer to the affected persons as "users").

Purpose of processing

  • Providing the online offer, its functions and contents.
  • Answering contact requests and communicating with users.
  • Safety measures.
  • Audience measurement / marketing.

Used terms
"Personal data" means any information relating to an identified or identifiable natural person (hereinafter the "data subject"); a natural person is considered as identifiable, which can be identified directly or indirectly, in particular by means of assignment to an identifier such as a name, to an identification number, to location data, to an online identifier (e.g. cookie) or to one or more special features, which are the expression of the physical, physiological, genetic, mental, economic, cultural or social identity of this natural person.

"Processing" means any process performed with or without the aid of automated procedures, or any such process associated with personal data. The term covers a wide range and covers practically every handling of data.

"Pseudonymisation" means the processing of personal data in such a way that the personal data can no longer be assigned to a specific data subject without additional information being provided, as far as such additional information is kept separate and technical and organizational measures ensure that the personal data can not be assigned to an identified or identifiable natural person.

"Profiling" means any kind of automated processing of personal data which involves the usage of such personal data to evaluate certain personal aspects relating to a natural person, in particular aspects relating to work performance, economic situation, health, personal preferences, interests, reliability, behavior, location or change of location of this natural person.

"Responsible person" means the natural or legal person, public authority or other institution which, alone or with others, decides on the purposes and means of processing personal data.

"Processor" means a natural or legal person, public authority or other institution that processes personal data on behalf of the responsible person.

Relevant legal bases
In accordance with Art. 13 GDPR I inform you about the legal basis of my data processing. For users within the scope of the General Data Protection Regulation (GDPR), the legal basis for obtaining consent is Article 6 (1) lit. a and Art. 7 GDPR; the legal basis for the processing for the fulfillment of my services and the execution of contractual measures as well as the answer to inquiries is Art. 6 para. 1 lit. b GDPR; the legal basis for processing in order to fulfill my legal obligations is Art. 6 (1) lit. c GDPR; in case that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 para. 1 lit. d GDPR is the legal basis.
The legal basis for the processing required to carry out a task in the public interest or in the exercise of official authority which has been delegated to the controller is Art. 6 (1) lit. e GDPR.
The legal basis for processing in order to safeguard my legitimate interests is Art. 6 (1) lit. f GDPR.
The processing of data for purposes other than those for which they were collected is determined in accordance with the provisions of Art. 6 (4) GDPR.
The processing of special categories of data (pursuant to Art. 9 (1) GDPR) is governed by the provisions of Art. 9 (2) GDPR.

Safety measures
In accordance with legal requirements, with taking into account the state of the art, the costs of implementation and the nature of them, the scope, circumstances and purposes of the processing as well as the different likelihood and severity of the risk to the rights and freedoms of natural persons, I will take appropriate technical and organizational measures to ensure a level of protection appropriate to the risk.

Measures include, in particular, ensuring the confidentiality, integrity and availability of data by controlling physical access to the data, as well as their access, input, disclosure, availability and disconnection. Furthermore, I have set up procedures that ensure the perception of data subjects' rights, the deletion of data and the reaction to the threat to data. Furthermore, I consider the protection of personal data already in the development, or selection of hardware, software and procedures, according to the principle of data protection through technology design and privacy-friendly presets.

Collaboration with contract processors, joint controllers and third parties
If, in the context of my processing, I disclose data to other persons and companies (contract processors, joint controllers or third parties), give them access to them or give them access to the data otherwise, this will only be done on the basis of a legal permission (e.g. if a transmission of the data to third parties, such as payment service providers, to fulfill the contract), users have consented to a legal obligation to do so or on the basis of my legitimate interests (e.g. the use of agents, webhosters, etc.).

If I disclose data to other companies of my group, convey or otherwise grant access to them, this is done in particular for administrative purposes as a legitimate interest and, moreover, based on a legal basis.

Transfers to third countries
If I process data in a third country (i.e. outside of the European Union (EU), the European Economic Area (EEA) or the Swiss Confederation) or in the context of the use of third party services or disclosure, or transfer of data to other persons or companies, this will only be done if it is to fulfill my (pre-)contractual obligations, on the basis of your consent, on the basis of a legal obligation or on the basis of my legitimate interests. Except as expressly provided or required by law, I will process or maintain the data only in third countries with a recognized level of data protection, including those licensed under the Privacy Shield, or on the basis of specific warranties, such as limited liability. contractual obligation by so-called standard protection clauses of the European Commission, the existence of certifications or binding internal data protection regulations (Art. 44 to 49 GDPR, Information page of the European Commission).

Rights of data subjects
You have the right to ask for confirmation which data is being processed and for information about this data, as well as for further information and copy of the data in accordance with legal requirements.

You have the right, in accordance with the legal requirements, to demand the completion of the data concerning you or the correction of the incorrect data concerning you.

In accordance with the legal requirements, you have the right to demand that the relevant data will be deleted immediately, or alternatively to demand a restriction of the processing of the data in accordance with the statutory provisions.

You have the right to request that the data relating to you provided to me be obtained in accordance with legal requirements and to request their transmission to other persons responsible.

You also have the right, in accordance with the statutory provisions, to submit a complaint to the competent supervisory authority.

Withdrawal
You have the right to revoke granted consent with effect for the future.

Right to contradict
You may object to the future processing of your data in accordance with legal requirements at any time. The objection may in particular be made against processing for direct marketing purposes.

Cookies and right to object to direct advertising
"Cookies" are small files that are stored on users' computers. Different information can be stored within the cookies. A cookie serves primarily to store the information about a user (or the device on which the cookie is stored) during or after his visit to an online offer. Temporary cookies, or "session cookies" or "transient cookies", are cookies that are deleted after a user leaves an online service and closes his browser. In such a cookie, e.g. the contents of a shopping cart are stored in an online shop or a login status. "Permanent" or "persistent" refers to cookies that remain stored even after the browser has been closed. Thus, e.g. the login status will be saved if users visit it after several days. Likewise, in such a cookie the interests of the users can be stored, which are used for range measurement or marketing purposes. A "third-party cookie" refers to cookies that are offered by providers other than the person responsible for providing the online offer (otherwise, if only their cookies are meant, they are called "first-party cookies").

I can use temporary and permanent cookies and clarify this in the context of my privacy policy.

If I ask users for consent to the use of cookies (e.g., in the context of a cookie consent), the legal basis of this processing is Art. 6 para. 1 lit. a. GDPR. Otherwise, the personal cookies of the users are processed according to the following explanations in the context of this privacy policy based on my legitimate interests (i.e. interest in the analysis, optimization and economic operation of my online offer within the meaning of Art. 6 para 1 lit. GDPR) or if the use of cookies to provide my contractual services is required, in accordance with Art. 6 para. 1 lit. b. GDPR, or if the use of cookies is required for the performance of a task that is in the public interest or in the exercise of official authority, in accordance with Art. 6 para. 1 lit. e. GDPR.

If users do not want cookies stored on their computer, they will be asked to disable the option in their browser's system settings. Saved cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.

A general contradiction against the use of the cookies used for the purposes of online marketing can in a variety of services, especially in the case of tracking, on the US page http://www.aboutads.info/choices/ or the EU page http://www.youronlinechoices.com/ be explained. Furthermore, the storage of cookies can be achieved by switching them off in the settings of the browser. Please note that not all features of this online offer may be used.

Deletion of data
The data processed by me will be deleted or restricted in accordance with legal requirements. Unless explicitly stated in this privacy policy, the data stored by me will be deleted as soon as they are no longer necessary for their purpose and the deletion does not conflict with any statutory storage requirements.

Unless the data is deleted because it is required for other and legally permitted purposes, its processing will be restricted. That means, the data is blocked and not processed for other purposes. This applies for example for data that must be kept for commercial or tax reasons.

Changes and updates to the privacy policy
We ask you to inform yourself regularly about the content of my privacy policy. I will change the privacy policy as soon as the changes of the data processing make this necessary. I will inform you as soon as the changes require your participation (e.g. consent) or other individual notification.

Comments and posts
If users leave comments or other contributions, their IP addresses may be stored based on my legitimate interests within the meaning of Art. 6 para. 1 lit. f. GDPR for 7 days. This is for my safety, if someone leaves behind comments and posts with illegal content (insults, prohibited political propaganda, etc.). In this case, I can be prosecuted for the comment or post and therefore I am interested in the identity of the author.

Furthermore, I reserve the right, based on my legitimate interests, in accordance with Art. 6 para. 1 lit. f. GDPR to process the information of users for the purpose of spam detection.

On the same legal basis, I reserve the right, in the case of surveys, to store the IP addresses of users for their duration and to use cookies in order to avoid multiple votes.

The information provided in the comments and contributions to the person, any contact and website information as well as the content information, are stored by me until the contradicition of the user permanently.

Akismet anti-spam check
My online offering uses the "Akismet" service offered by Automattic Inc., 60 29th Street # 343, San Francisco, CA 94110, USA. The use is based on my legitimate interests in accordance with Art. 6 para. 1 lit. f. GDPR. With the help of this service, comments of real people are distinguished from spam comments. All comment information is sent to a server in the US, where it is analyzed and stored for four days for comparison. If a comment has been classified as spam, the data will be stored beyond that time. This information includes the name entered, the email address, the IP address, the comment content, the referrer, details of the browser used, the computer system and the time of the entry.

For more information about the collection and use of data by Akismet, see Automattic's Privacy Policy: https://automattic.com/privacy/.

Users are welcome to use pseudonyms, or to refrain from entering their name or e-mail address. You can completely prevent the transfer of data by not using my commenting system. That would be a shame, but unfortunately I see no other alternatives that work equally effectively.

Get profile pictures from Gravatar
I use the Gravatar service of Automattic Inc., 60 29th Street # 343, San Francisco, CA 94110, USA, within my online offering, and specifically on the blog.

Gravatar is a service that allows users to log in and store profile pictures and their email addresses. If users with the respective e-mail address on other online sites (especially in blogs) leave posts or comments, their profile pictures can be displayed next to the posts or comments. For this, the e-mail address communicated by the users is sent to Gravatar in encrypted form in order to check whether a profile has been saved for it. This is the sole purpose of submitting the e-mail address and it will not be used for any other purpose, but will be deleted afterwards.

The use of Gravatar is based on my legitimate interests within the meaning of Art. 6 para. 1 lit. f) GDPR, because with the help of Gravatar I offer the post and comment writers the opportunity to personalize their posts with a profile picture.

By displaying the images, Gravatar has learned the IP address of the users, as this is necessary for communication between a browser and an online service. For more information about the collection and use of data by Gravatar see the Privacy Policy of Automattic: https://automattic.com/privacy/.

If users do not want a user picture linked to their e-mail address on Gravatar to appear in the comments, they should use an e-mail address that is not registered with Gravatar to comment. I also point out that it is also possible to use an anonymous or even no e-mail address if the users do not want their own e-mail address to be sent to Gravatar. Users can completely prevent the transfer of data by not using my commenting system.

Retrieval of emojis and smilies
Within my WordPress blog, graphic emojis (or smilies), i.e. small graphical files expressing feelings used by external servers. Here, the providers of the servers have a look on the IP addresses of the users. This is necessary so that the emoji files can be transmitted to the users' browsers. The Emoji service is offered by Automattic Inc., 60 29th Street # 343, San Francisco, CA 94110, USA. Privacy policy of Automattic: https://automattic.com/privacy/. The server domains used are s.w.org and twemoji.maxcdn.com, which, to my knowledge, are so-called content delivery networks; that are servers that only provide fast and secure transmission of the files and users' personal data will be deleted after transmission.

The use of emojis is based on my legitimate interests, i.e. interest in an attractive design of my online offer according to Art. 6 para. 1 lit. f. GDPR.

Contact
When contacting me (e.g. by contact form, e-mail, telephone or via social media), the information of the user to process the contact request and their processing according to Art. 6 para. 1 lit. b. (in the context of contractual / pre-contractual relationships), Art. 6 para. 1 lit. f. (other requests) GDPR is being processed. The information provided by the users can be stored in a Customer Relationship Management System ("CRM System") or comparable request organization.

I delete the requests, if they are no longer required. I check the requirement every two years; Furthermore, the legal archiving obligations apply.

Hosting and e-mailing
The hosting services I use are designed to provide the following services: infrastructure and platform services, computing capacity, storage and database services, e-mailing, security, and technical maintenance services I use to operate this online service.

Hereby, I or my hosting provider processes stock data, contact data, content data, contract data, usage data, meta and communication data of customers, interested parties and visitors to this online offer on the basis of my legitimate interests in an efficient and secure provision of this online offer according to Art. 6 para. 1 lit. f GDPR i.c.w. Art. 28 GDPR (conclusion of contract processing contract).

Collection of access data and log files
I or my hosting provider collects on the basis of my legitimate interests according to Art. 6 (1) lit. f. GDPR data on every access to the server on which this service is located (so-called server log files). The access data includes the name of the retrieved web page, file, date and time of retrieval, amount of data transferred, notification of successful retrieval, browser type and version, the user's operating system, referrer URL (the previously visited page), IP address and the requesting provider.

Logfile information is stored for security purposes (e.g. to investigate abusive or fraudulent activities) for a maximum of 7 days and will be deleted afterwards. Data whose further retention is required for evidential purposes are excluded from the erasure until the final clarification of the incident.

Range measurement with Matomo
Within the range analysis of Matomo, the following data is processed: the type of browser you use and the browser version, the operating system you are using, your country of origin, the date and time of the server request, the number of visits, your time spent on the website, and your clicked external links. The IP address of the users is anonymized before being stored.

Matomo uses cookies that are stored on users' computers and that allow an analysis of how users use my online offerings. In this case, pseudonymous user profiles of the processed data can be created. The cookies have a retention period of one week. The information generated by the cookie about your use of this website will only be stored on our server and will not be passed on to third parties.

Users can object to the anonymized data collection by the program Matomo at any time with effect for the future by clicking on the link below. In this case, a so-called opt-out cookie is stored in your browser, with the result that Matomo no longer collects any session data. If users delete their cookies, however, this means that the opt-out cookie is also deleted and must therefore be reactivated by the users.

The logs with the data of the users will be deleted after 6 months at the latest.

If I ask the users for consent (e.g. in the context of a cookie consent), the legal basis of this processing is Art. 6 para. 1 lit. a. GDPR. Otherwise, the personal data of the users will be processed on the basis of my legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer according to Art. 6 (1) (f) GDPR).

Online presence in social media
I maintain online presence within social networks and platforms in order to communicate with the customers, prospects and users who are active there and to inform them about my services.

I would point out that data from users outside the European Union can be processed. This may result in risks to users because, e.g. the enforcement of user rights could be made more difficult. As for US providers certified under the Privacy Shield, I would point out that they are committed to respecting EU privacy standards.

Furthermore, the data of the users are usually processed for market research and advertising purposes. Thus, e.g. user profiles are created from the user behavior and the resulting interests of the users. The usage profiles may in turn be used to e.g. place advertisements inside and outside the platforms that are allegedly in line with users' interests. For these purposes, cookies are usually stored on the computers of the users, in which the user behavior and the interests of the users are stored. Furthermore, data can also be stored in the usage profiles independently of the devices used by the users (in particular if the users are members of the respective platforms and are logged in).

The processing of the personal data of users is based on my legitimate interests in an effective information of users and communication with users in accordance with. Art. 6 para. 1 lit. f. DSGVO. If the users are asked by the respective providers of the platforms for a consent to the above-described data processing, the legal basis of the processing is Art. 6 para. 1 lit. a., Art. 7 GDPR.

For a detailed description of the respective processing and the possibilities of contradiction (opt-out), I refer to the following linked information of each provider.

Also in the case of request for information and the assertion of user rights, I point out that these can be most effectively asserted by the providers. Only the providers have access to the data of the users and can directly take appropriate measures and provide information. If you still need help, then you can contact me.

Integration of services and contents of third parties
Within my online offer I use, based on my legitimate interests (i.e. interest in the analysis, optimization and economical operation of our online offer within the meaning of Art. 6 Abs. 1 lit. f. DSGVO), content or service offers from third-party providers and their content resp. services, such as including videos or fonts (hereinafter uniformly referred to as "content").

This always presupposes that the third-party providers of this content perceive the IP address of the users, since they could not send the content to their browser without the IP address. The IP address is therefore required for the presentation of this content. I strive to use only content whose respective providers use the IP address only for the delivery of the content. Third parties may also use so-called pixel tags (invisible graphics, also referred to as "web beacons") for statistical or marketing purposes. The "pixel tags" can be used to evaluate information, such as visitor traffic, on the pages of this website. The pseudonymous information may also be stored in cookies on the user's device and may include technical information (and more) about the browser and operating system, referring web pages, time of visit, and other information regarding the use of our online offer.

Youtube
I embed videos from the YouTube platform of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Privacy Policy: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.

Google Fonts
I embed the fonts ("Google Fonts") of the provider Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. According to Google, users' data is used solely for the purpose of displaying fonts in users' browsers. The integration is based on our legitimate interests in a technically secure, maintenance-free and efficient use of fonts, their uniform representation and consideration of possible licensing restrictions for their integration. Privacy Policy: https://www.google.com/policies/privacy/.

Google ReCaptcha
I use the function of recognizing bots, e.g. when entering into online forms ("ReCaptcha") of the provider GGoogle Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Privacy Policy: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.

Google Maps
I embed maps of the Google Maps service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. The processed data may include, in particular, users' IP addresses and location data, but these are not collected without their consent (usually as part of the settings of their mobile devices). The data can be processed in the USA. Privacy Policy: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.

Twitter
Within my online offering, features and content of the Twitter service offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA may be included. For this, e.g. content such as images, videos, or text and buttons that allow users to share content from this online offering within Twitter is used.
If the users are members of the platform Twitter, Twitter can link the contents and functions mentioned above to the user profiles. Twitter is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active). Privacy Policy: https://twitter.com/de/privacy, Opt-Out: https://twitter.com/personalization.

Xing
Within my online offer, functions and contents of the service Xing, offered by XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany, can be integrated. For this, e.g. content such as images, videos, or text and buttons that allow users to share content from this online offering within Xing is used. If the users are members of the platform Xing, Xing can link the contents and functions mentioned above to the user profiles. Privacy Policy: https://privacy.xing.com/de/datenschutzerklaerung.

LinkedIn
Within my online offering, features and content of the LinkedIn service offered by LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland may be includeds. For this, e.g. content such as images, videos, or text and buttons that allow users to share content from this online offering within LinkedIn is used. If the users are members of the platform LinkedIn, LinkedIn can link contents and functions mentioned above to the user profiles there. Privacy Policy: https://www.linkedin.com/legal/privacy-policy., LinkedIn is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0&status=Active). Privacy Policy: https://www.linkedin.com/legal/privacy-policy, Opt-Out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

Created with Datenschutz-Generator.de by lawyer Dr. Thomas Schwenke (adapted by the site operator)